On Sunday, BLACKPINK’s Lisa attended Taylor Swift’s Eras Tour concert in Singapore, joining the illustrious ranks of celebrities that have been appearing at the show as it has toured across the U.S. and now abroad.
In a number of photos and videos shared on X, formerly known as Twitter, Lisa can be seen walking through the National Stadium with her friends and dancing to the Reputation track “Don’t Blame Me.” In other clips, she trades friendship bracelets with other attendees. The singer and rapper can be seen wearing a black hoodie and miniskirt and has her hair down.
Last month, BLACKPINK member Rosé was seen in Japan attending one of the shows. In Sydney, Australia, the concert was attended by Swift’s boyfriend Travis Kelce as well as celebrities Katy Perry, Rita Ora, and her husband Taika Waititi.
In February, Lisa announced she was launching her own management company, LLOUD. Their mission statement reads:
At LLOUD, our passion as an artist management company is to create experiences that transcend genres and connect generations. Our core lies in relentless innovation and a commitment to authenticity. We’re not just pushing boundaries; we’re redefining them, crafting chart-topping and genre-defying music. Embrace the beginning of the LLOUD era with us.
When she posted about the new move on her Instagram account, Lisa wrote in the caption, “Introducing LLOUD, a platform to showcase my vision in music and entertainment. Join me on this exciting journey to push through new boundaries together.”
The Instagram account for LLOUD already has 1.5 million followers, though that is only a fraction of Lisa’s 101 million fans who follow her on the social media platform. Clearly, she has a big influence on entertainment and the potential to grow her company very quickly.