There’s a cool factor inherent to Golden Goose, an unmissable laid-back attitude that runs through all the fashion brand’s pieces. From its artfully distressed sneakers, built to look lived-in and marked by vintage-inspired silhouettes and symbols, to its languid knits and leather jackets with sparkling appliqués, to the label’s new line of handbags: a subversive spirit, a glam-rock vibe, consistently shines through. These characteristics are matched by the sharp cuts and superb construction synonymous with Italian craftsmanship—specifically, in this case, the skilled hands of the Veneto region. And it’s the town of Marghera in that region—Golden Goose’s headquarters—that serves as the inspiration behind its Fall/Winter 2024 collection.
Since 2000, Golden Goose has been captivating style setters across the globe with designs that are both relaxed and refined, meant to be worn throughout the day with aplomb. The Journey collection takes this elevated ethos and overlays a greater emphasis on the brand’s roots—the industrial soul and manufacturing landscapes of Marghera. Take, for example, the pairing of faded cargo pants with tailored double-breasted blazers, sleeveless white tees embellished with crystals, and the Marathon sneakers, which harken back to the track-and-field shoes of the ’70s. This is a marriage of contrasts, a harmonious blend of tailoring and workwear, of elegance and ease.
Driving the point home—and completing the whole look—is Venezia, the hero silhouette within the brand’s new handbag offering: a framed leather carryall inspired by the architecture of Piazza San Marco in Venice. Venezia is available in medium and small versions, and features structured rectangle shape, pronounced gold front buckle, and small top handle. But giving each bag a signature edge of its very own is the selection of flourishes and colorways. There are 11 options in total, all of them unique, sophisticated, and, of course, cool to the core.
Discover Golden Goose’s Personalization Offerings
Golden Goose handbags are fully customizable through the Co-Creation experience, available in-store and virtually. Personalization options include colorful bandana or roping handles, Swarovski-crystal charms, and hand-painted illustrations by the brand’s in-house artisans, called Dream Makers. Customization options will let you add vital personality to essential accessories. Whether you prefer a versatile, structured black bag or quieter, office-friendly colors, Co-Creation elements can be added to infuse individuality into your new wardrobe staple—somehow striking and subtle, all at once.
The Golden Goose bag collection is available now at select Golden Goose stores: Venezia, $890; Venezia Small, $690. Co-Creation starts at $100.